Sometime last year (may well have been long ago last year) I was in a shopping mall, and there was a kiosk with a shop name which I do not remember.
What I remember, though, is that the shop name was faux French, and that it was a perfect example of where an accent aigu does not belong. If you are a French speaker and have tears, prepare to shed them now. May have been something like “Lé Parfum.”
Well, I pulled out my Droid to take a photo which I was going to post on Facebook. But a security guard gent at the mall denied me permission to take a photo of the mall interior. I made no fuss.
Why I’ve remembered this to-day of all days, I’ve not the foggiest.